A case study in digitizing member engagement, streamlining inventory, and enabling new community trading experiences.
Digitizing Wine Inventory &
Member Trading for 1855 Wine Merchant
100%
Digital access to over 2,700 SKUs for all members
80%
Reduction in staff involvement for routine inventory requests
<1 Min
Average to place a delivery order request via mobile
10x
Faster member response to promotions via in-app engagement
The Challenge:
No real-time inventory access for members
Staff overloaded with verification and tracking tasks
No system for peer-to-peer trading or community features
Missed opportunities for self-service and automation
The Solution:
Real-Time Inventory
View bottle count and status anytime
Member-to-Member Trading
Digitally initiate trades, finalize at warehouse
Delivery Orders
Request stock instantly with accurate fulfillment
Separate Admin Panel
For staff to centrally manage all data
The Results:
Operational Efficiency:
Manual inventory checks replaced by app access
Reduced Staff Load
Members self-manage collections and requests
Faster Processing
Orders, trades, and updates happen in real time
Improved Member Engagement
Members receive promotions, view reports, and interact more directly